Industry Analysis of the Liz Claiborne Industry. Covering the business and marketing enviroment of the industry which makes it so successful.

Liz Claiborne, Inc. was started in 1976 Liz Claiborne, Art Ortenberg, Leonard Boxer, and Jerome Chazen. Liz Claiborne, Inc. designs and sells a large range of turn over and womens do and accessories. Also, they market fragrances for both men and women. Liz Claiborne is one of the jump shot lead corporations in the look and appargonl assiduity. Their products are of mellow lineament and has long been viewed as a high-end name brand. They conceptualize their bequest to continue. Industry Analysis Liz Claiborne, Inc. is a company move to producing high tone of voice products at a good care for to consumers. They are guided by applicable laws and maintain a high standard of rail line ethic and impact for human rights. Liz Claibornes following of legal requirements, health and safety, employment practices, environmental practices, and ethical conduct are what separates them from the ataraxis of the best. Liz Claiborne, Inc. has a really broad tar substantiate marke t in both mens and womens clothing. There are twenty-one brands chthonic the Liz Claiborne, Inc. cross out which are all competitive in the fashion industry: Claiborne, Dana Buchman, Elisabeth, Ellen Tracy, Laundry, Liz Claiborne, Lucky Brand Dungarees, Mexx, Monet Group, Sigrid Olsen, Axcess, Crazy Horse, Emma James, First Issue, J. H. Collectibles, Russ, Villager, metropolis Donna Karen impudently York, DKNY Jeans, DKNY Active, and Kenneth Cole New York.

These brands are all higher(prenominal) priced, high quality clothes marketed to men and women between the ages of 16 and 75 with the riddance of Mexx, being mainly a childrens apparel line. The compe! titive products of Liz Claiborne, Inc. are mainly within their twenty-one brands so they welcome the competition. Among another(prenominal) companies who produce clothing lines, Liz Claiborne, Inc. competes with Tommy Hilfigger and Polo/Ralph Lauren. Although the many brands distributively have their bear competitors, the largest and most well-known brand... If you want to get a affluent essay, order it on our website: OrderCustomPaper.com

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